Bell & Ross BR-03 Astro – A Celestial Timepiece

The Bell & Ross BR-03 Astro is a limited-edition watch that blends horology with a cosmic narrative. Designed to reimagine traditional timekeeping, it places Earth at the center while celestial bodies orbit around it to mark the passage of time.

Design & Concept

• Central Element: Earth sits recessed at the dial’s center, acting as the anchor.

• Timekeeping Orbits:

  • The Moon indicates minutes

  • Mars tracks hours

  • A satellite shows seconds

• Dial: Aventurine glass evokes the starry depths of outer space.

• Case: 41 mm square black ceramic with rounded edges, raised circular face.

Movement & Specifications

• Caliber: BR-CAL.327 (Sellita SW300-1 base)

• Power Reserve: 54 hours

• Case Dimensions: 41 mm wide, 11.5 mm thick

• Material: Micro-blasted black ceramic

• Water Resistance: 100 m

Strap & Wearability

• Material: High-quality black rubber

• Lug Width: 24 mm

• Compatibility: Fits BR-03 buckles (41 mm, buckle sold separately)

• Design: Seamless integration with the case, interchangeable with synthetic fabric strap

Edition & Pricing

• Limited Edition: 999 pieces worldwide

• Price: Approximately $120–130 USD for strap, and $13,300 USD for the watch

Why It Matters

The BR-03 Astro is more than a watch. It’s a story of Earth, its satellite, and neighboring planets expressed in mechanical artistry. For design enthusiasts, it is an object that fuses form, function, and imagination, aligning with Niwwrd’s philosophy of showcasing products that reflect timeless design values.