iFLYTEK SR101 Recorder: A Smart Tool Designed for the Z-Generation

Designed by: InDare Innovation

The iFLYTEK SR101 Recorder redefines what a voice recorder can be. Built with AI-powered transliteration technology, it combines high performance with a design language rooted in Gen-Z trends.

At its core, the SR101 is a smart recorder with a 98% recognition accuracy rate, capable of real-time transcription across 12 Chinese dialects, 2 minority languages, and 8 foreign languages. Its three-microphone system one directional and two matrix microphones automatically adapts to different environments, capturing clear audio from distances of up to 15 meters.

Researching Gen-Z Preferences

To create a product that resonates with young users, InDare Innovation used an unconventional approach:

• Big Data Trend Modeling to track emerging style patterns.

• Online user interviews to understand behaviour and expectations.

• User portraits to simulate design outcomes that align with Gen-Z aesthetics.

This process bridged technology and culture, leading to a 3C product that doesn’t just perform, it connects with its audience visually and emotionally.

Why It Matters

The SR101 is more than a recorder. It’s a reflection of how AI, research, and design thinking can come together to transform an everyday tool into something relevant for today’s creators, students, and professionals.